Most Investors Will Get Florida Multifamily Wrong in 2026
A closed-door conversation with the developers and operators actually shaping the market, moderated by Jerry Katz, CEO of Premier Protection Insurance Services.
If you’re buying, developing, financing, or investing in Florida multifamily, this is the room where real market intelligence gets shared.
Not recycled headlines.
Not theory.
Not hindsight.
Real operators. Real decisions. Real insight into where the market is heading next.
The Market Has Changed.
The Old Playbook No Longer Works.
Insurance is reshaping deal viability.
Supply is pressuring key submarkets.
Capital is tighter.
And off-market opportunities are getting taken before most investors even know they exist.
So the real questions are:
- Where are the actual opportunities right now?
- Are we overbuilt, or are people simply mispricing risk?
- Which asset classes still make sense?
- Is this the time to buy aggressively, or wait strategically?
- How are the best operators sourcing off-market deals in this environment?
The people who can answer those questions are not on social media.
They’re in this room.
What You’ll Get From
Being in the Room
This session is built for serious investors, developers, owners, and operators who need signal, not noise.
You’ll walk away with sharper insight on:
Off-market deal flow: where opportunities are actually surfacing
Asset class strategy: what still pencils and what no longer does
Overbuilding risk: where supply is real and where the market is being misunderstood
Timing: whether now is the time to buy, hold, or stay patient
Insurance impact: how rising premiums and risk exposure are changing underwriting, valuations, and deal structure
Competitive positioning: what top groups are doing now that others will not figure out until later
Meet the People Shaping
Florida Multifamily
This is not a panel of commentators.
These are the people actively deploying capital, evaluating deals, and making decisions in today’s market.
These are the operators investors watch when they want to know where the market is actually moving.
Why Jerry Katz Is Leading
This Conversation
Jerry Katz is the CEO of Premier Protection Insurance Services.
He sits at the intersection of two forces driving Florida real estate right now:
Insurance risk
Investment performance
Jerry sees firsthand how insurance is:
Killing deals
Saving deals
Restructuring valuations,
Changing how smart investors underwrite Florida multifamily.
He is not moderating from the outside.
He is leading this conversation from inside the market, with visibility into the real factors impacting acquisitions, development, and long-term value.
“The investors who win in 2026 will be the ones who understand this market before the rest of the market does.”
- Jerry Katz
Who Should Attend
This session is built for people making real decisions in Florida multifamily:
Investors
Developers
Owners
Operators
Lenders
Capital partners
Advisors tied to multifamily strategy
If Florida multifamily is part of your 2026 plan, you should be in this room.
If you are not in this room, you are likely making decisions with incomplete information.
Event Details
IMN Middle-Market Multifamily Forum
March 23–24, 2026
Loews Coral Gables, Florida
Why This Room Matters
More Than Ever
In a market like this, the gap widens fast.
the right people get sharper.
The wrong people get louder.
This is where serious players come to pressure-test assumptions, hear what is really happening on the ground, and leave with better questions, better context, and better decisions.
This is not about attending another event.
This is about staying ahead of a market that is changing in real time.
Get In The Room Before
The Market Moves Again
The best opportunities rarely announce themselves.
They are identified early by people who understand the market better than everyone else.
That is what this session is about.
Join Jerry Katz, CEO of Premier Protection Insurance Services, along with some of the most active names in Florida multifamily, for a conversation built around real deals, real risk, and real opportunity.
